COMING SOON…

How do you transport the ALL-New BMW X5 from the factory in Spartanburg to the LA Auto Show? You don’t. It’s much more fun to drive. That’s why we drove it for 3,027 miles, across 11 states, in a straight line and took no detours. Well, almost no detours. A truly remarkable journey in a truly remarkable vehicle. Hard to believe? You haven’t met the All-New X5. Until now.

Director: Jonny Mass

DP: Jared Fadel

Producer: Clint Caluory

Editor: Edward Khoma

Production Company M ss ng P eces

Executive Producers: Brian Latt, Dave Saltzman & Kate Oppenhiem

Agency: Goodby Silverstein & Partners

Client: BMW